Saturday Morning Music Club Goes LIVE!
Monday, June 7, 2010 at 12:03PM 
Chris Difford’s new album ‘Cashmere If You Can’
Introduction Chapter & App available Saturday June 5th 2010
10 Week run starts Saturday 19th June 2010
**SPECIAL INTRODUCTORY PRICE – ONLY £17!**
| www.smmcmedia.com |
www.saturdaymorningmusicclub.com
Chris Difford’s new album ‘Cashmere If You Can’ will become the first release via innovative new digital distribution platform ‘Saturday Morning Music Club’ which launched on Saturday 5th June. Set to enhance the way we buy and listen to music, Saturday Morning Music Club is a big step forward in how an artist can connect with and reward their fans. The premise is simple: once you sign up for it, you receive one “chapter” a week every Saturday morning for the duration - in this case 11 instalments, from the Introduction, through to Chapter 10.
As well as the week’s lead track from the album, each chapter comes complete with a “cluster” of media: 2 extra tracks (b-sides), a video, photos, lyrics and song notes, gradually building up a whole library of music and content. This all comes for only one price. Between 5th June when the Introduction Chapter will be made available, and the first week of the release of ‘Cashmere If You Can’, there is a special introductory price of only £17. Once ‘Chapter One’ becomes available on Saturday 19th June, membership will cost £20.
The Introduction Chapter includes:
- ‘1975’ – the album’s lead single
- ‘Funky Dory’ (Trip Hop session track)
- ‘Polestar’ (‘The Last Temptation of Chris’ session track)
- ‘Battersea Boys’ (original Geoff Martyn Demo)
- ‘Cowboys Are My Weakness’ – Live Video
- All lyrics
- Unseen photos from Difford’s private collection
All the content is delivered straight to a single desktop application, which will allow users instant access to the music and other media, in an engaging and interactive way – and unlike other desktop services such as Spotify, this can then be saved to the computer or transferred to portable devices. Media content will not be DRM-protected. Latecomers to the Saturday Morning Music Club need not worry about missing out on previous weeks’ releases as once material is made available it stays that way.
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